We Want More. That is the driving force Melbourne Victory is taking into the upcoming season and the overall message in its official 2022/23 campaign launch.
The campaign highlights the Club’s aspirations to reach greater heights than ever before, on and off the pitch.
Victory has been working hard in the pre-season aspiring for more trophies, more wins, more goals, more members, more fans, more atmosphere, more passion, more moments and more memories.
Following a season which saw Victory’s women become back-to-back Champions and our men earn Cup glory, We Want More showcases the drive and determination of the Club to always strive for success.
As a founding A-Leagues Club, the campaign honours the heroes and glories of the past, inspiring today’s stars to create history of their own.
Josh Brillante, Jake Brimmer, Nick D’Agostino, Chris Ikonomidis, Roderick Miranda, Kayla Morrison, Lia Privitelli and Luis Nani feature in the campaign, aiming to replicate and exceed the feats of those who preceded them.
Voiced by Victory legend Carl Valeri, featuring Tony Popovic’s handwriting and set at Victory’s spiritual home, AAMI Park, the Club urges ‘all Victorians together’ to get behind the movement ‘under one banner’ in what is a significant year for football.
At Melbourne Victory, We Want More.
Campaign script…
Victory is more than just a name
Our history is built on tradition and values
We are pride and passion
And we are noise!
But no one gives you anything in football
It doesn’t come easy
You can’t be satisfied
That is life
That is football
We’re born from the notion of bringing all of Victorians together, under one banner
It is about hard work, it’s about discipline and it is about respect
The skills, thrills, spills and goals
And more goals.
It’s the moments and celebrations that stay with you
BUT… We Want More.
Members who join before this Thursday 25 August go in the draw to win one of five VIP experiences valued at $4,000 each.
Browse our membership packages or request a call back from our membership team.