AIA Australia Becomes Melbourne Victory Finals Series Principal Partner

Melbourne Victory is pleased to announce that life, health and wellbeing insurer AIA Australia will become the Club’s Principal Partner for the 2023/24 Isuzu UTE Finals Series.

AIA will feature on Melbourne Victory’s iconic front-of-shirt throughout the Finals Series as Melbourne Victory begins its Finals campaign against Melbourne City on Sunday evening at AAMI Park.

Melbourne Victory Managing Director Caroline Carnegie said she is excited to be able to partner with AIA Australia during the Finals Series.

“We’re thrilled to have AIA Australia as our Principal Partner for the upcoming Finals Series,” Carnegie said.

“AIA is a global brand that partners with some of the biggest teams in world sport and to see them featured on the front of our jerseys for the Finals Series is an exciting prospect for Melbourne Victory.

“We have a common goal of using sport as a vehicle to lead, unite, connect and inspire, and that includes having a sharp focus on developing health and wellbeing initiatives. We look forward to working with AIA to heighten our ability to achieve those goals and continuing to grow our relationship and shared aspirations together.”

AIA Australia CEO Damien Mu said he was looking forward to partnering with Melbourne Victory in what will be a successful Finals run.

“We’re thrilled to partner with the powerhouse that is Melbourne Victory for a thrilling competition. We’ve been following the team’s success over the last few years and are excited to team up,” Mu said.

“As a life and health insurer, we’re passionate about helping Australians live healthier, longer and better lives. We believe in the power of sports to encourage healthy lifestyles and keeping active across all ages and all abilities.

“We look forward to working with the Club to see the positive impact of our partnership and the connections we can foster with its ardent fan base.”

A new kit was produced for the 2023/24 Finals Series to proudly feature AIA on the front of our playing jersey for the campaign. AIA Australia will join long-standing apparel partners La Ionica and KFC who maintain their positions on the back of jersey and sleeve respectively.