Rob Sherman farewells Victory for new role at FFA


Melbourne Victory has today confirmed that Rob Sherman, who most recently held a strategic advisory role and was formerly General Manager Technical & Coaching, has farewelled the Club accepting a role at Football Federation Australia (FFA) as Technical Director.

Sherman’s new job with the FFA will oversee the National Football Curriculum including Pathways, Competitions, National Teams, Coach Development and Participation, in partnership with the Technical Department, National Teams and key stakeholders.

The highly-respected technical director, coach and educator joined Victory in July 2018 overseeing the club’s National Premier League, National Youth League, Women’s and Academy Programs.

Melbourne Victory CEO, Trent Jacobs thanked Sherman for his services and added he believes Rob is the right person to have a significant impact on Australian football’s direction.

“We hired Rob knowing he had a wealth of knowledge and experience to bring to a technical and coaching role at Melbourne Victory,” Jacobs said.

“His impact on our club from a strategic perspective and in the structural set up of our academy and pathways programs, has been substantial in a short period.

“On behalf of the Chairman, Directors, players and staff, we wish Rob all the very best in his new role and look forward to continuing to work with him closely at the FFA.”

Sherman said, “I will be eternally grateful to the Chairman Anthony Di Pietro, Directors, CEO Trent Jacobs, coaches and staff for the opportunity to work at the club.

“The last 10 months have given me an invaluable insight into how a professional football club in Australia should operate. I look forward to working with the club in the coming years in my role as Technical Director and thank them for their support during this process.”

The FFA and Sherman were in consultation with Melbourne Victory throughout the recruitment and appointment process, and the club thanks them for their transparency.

Sherman will conclude his tenure at Victory on May 27, at which point he will immediately commence with FFA.