Melbourne Victory is pleased to announce Optislim Optivite as a joint Principal Partner for the Hyundai A-League 2017/18 season.
The new Optislim Optivite brand, set to launch and be sold exclusively online from October, will feature on the front of Victory’s home shirt for the upcoming season.
Optislim Optivite is a subsidiary of Optipharm, a privately owned Australian company currently in its 22nd year of operation, which markets several brands in health and beauty.
“We derived great benefit from our relationship with Optislim last season, and to have moved with them on their journey into the highly competitive multivitamin market is exciting,” said Victory CEO Ian Robson.
“We know Optislim is the leading weight loss brand in Australia and we’re confident their new range of multivitamins will be equally as successful.”
Optislim, recognised as an Australian category leader of low calorie weight loss products, will launch its new Optislim Optivite multivitamins in October and be sold exclusively online.
“We are delighted to extend our partnership with Melbourne Victory,” said Optislim CEO Peter Vanas.
“Aligning the new Optislim Optivite with one of the strongest brands in Australian sport was an easy decision, and we look forward to increasing awareness of our excellent range of health products into the future.